One of the most exciting programs ever undertaken by Cathedral City is about to get underway.
The "Cathedral City Economic Stimulus Program" was approved by the City Council, operating as the Redevelopment Agency Board, in April. The RDA is entirely separate from the City's General Fund operations such as Police, Fire and other essential services. Monies were redirected from a moribund Street Facade Improvement program towards this immediate and urgently needed stimulus package. For our City's new car dealerships, this means a greatly expanded ability to attract customers via promotions funded both by the City and the dealerships themselves. Much of the City's General Fund (which supports Police, Fire, etc.) is derived from auto sales taxes.